The Big Lebowski [1998)

It’s been a long time.

And a rough time.

Cousin died of a heart attack.

Freaked me the fuck out.

I was sick for two months.

Had to start taking heart medicine.

Double whammy.

Thought I could sleep it off.

Depression.

But, more so, overwhelming fear.

My cousin went at age 43.

Like a thief in the night.

And here I am sittin’ at age 40.

Jesus.

Yes.

Jesus has happened to me.

No, really.

A funny thing happened on the way to my mid-life crisis…

Mental breakdown?

Sure 🙂  Whatever…

Doesn’t matter what you call it.

Just matters that grieving can fuck you up.

Our minds are fragile.

And I am not used to death.

I am not a hardened individual.

I have seen a lot of things.

But I haven’t seen a lot of death.

So my cousin’s death fucked me up.

Bad.

But I’m back.

And I’m getting better than ever.

Which brings us to this film:  The Big Lebowski.

You know, I used to be such a snobby prick.

Probably still am in some people’s eyes.

But believe me:  life has brought me low.

And so I say prayers…all the time…for anyone I’ve ever hurt.

Anyone I’ve ever insulted.

Karma follow us.

Like baggage.

And thus the East-West divide of The Big Lebowski.

Cowboys as Confucians.

My cousin was a cowboy.

Big, Copenhagen-dipping hoss!

I miss that motherfucker.

Shit, I miss Copenhagen 🙂

The city and the tobacco…

Well, at least Denmark.

Never been to København.

My new readers (if I have any) might be wondering, “Does he have to curse so much?”

I’m working on it.

I don’t know how to be me.

I love God.

I believe in Jesus.

And I drop f-bombs everywhere…when I write.

Let me explain:  Pauly Deathwish is a persona.

It’s me, to a certain extent.

But it’s also the badass (failed) musician who toured the world in Young Heart Attack (yes, you read right) and Lost Bayou Ramblers.

I am that guy.

And I am getting back to music.

After 2 1/2 torturous years in business school.

Now I have a BM and an MBA.

[bachelor’s of music is the first one…in case you were wondering]

The Big Lebowski.

Is a masterpiece.

This is The Beatles’ of films.

Everyone loves it.

And should love it.

Film snobs will scoff at it (as I once did).

But I have seen the error of my ways.

Life is too fucking hard to forego a laugh.

I needed this film tonight.

I needed John Goodman.

I needed Jeff Bridges.

And I needed les frères Coen 🙂

Being a snob is a hard habit to break.

Critic is just another word for snob.

And cursing is really hard to quit…once you’re balls-deep.

“What the fuck are you talking about…man?”

Exactly.

The exception that PROVES the rule?

I don’t know.

Etymology has shifted.

Words have taken on their opposite meanings.

Much stranger than dialectics.

Defined by opposition.

No, that is much simpler.

Yin and yang.

But language is slippery.

And, so, do not fear…dear friends.

I am back.

I am scared as shit.

But here I am, writing my ass off.

Trying to bring you some glimmer of REAL in this world of fake.

That is the whole point.

We are searching for those treasures…

We want to keep our best moments.

Cinema.

We love vérité.

I owe to Jesus my salvation.

I am a sinner.

No better than any other man or woman.

I have a long road to walk (God willing)…to get back to the godliness I once knew.

But the point is simple:  all glory to God!

It is not my doing.

I am saved by the grace of the Lord.

This may sound like psychobabble.

That is fine 🙂

Don’t worry about a thing, my friends.

Love one another.  And seek God.

God is love.

I hope to bring you many more film reviews.

I praise God for this opportunity to share my writing with you.

Thank you for reading.

God bless you.

I love you all.

 

-PD

Planes, Trains and Automobiles [1987)

When I was a kid, this was a big family favorite.

It was one of those rare times when profanity got a pass.

That second time Steve Martin goes off…on Edie McClurg (the rental car lady).

But even funnier is the first time Martin pops off…in the Braidwood Motel in Wichita, Kansas…and John Candy just takes it.

Yes, there are some priceless moments in this film.

In some ways, this film defined an era.

Trading Places was an early-decade success (1983) for John Landis.

And then Walter Hill succeeded with a similar type of story, treated in his inimitable way, in 1985 (Brewster’s Millions).

But by 1987 the decade needed summation…and this particular genre which transcended classification needed a testament.

This is that film.

Funny enough, this was the same year the Coen brothers really started hitting ’em out of the park (Raising Arizona).  That film also is a veritable classic, but it is forward-looking.  It is almost like comedy in the hands of a David Lynch.

John Hughes was seemingly retrospective with Planes, Trains and Automobiles…like the J.S. Bach of the 1980s…summing up a decade of dirigist American comedy.

Hughes had a lot of career left to go in 1987, but this was a sort of highpoint…especially if considering only his directorial efforts.

Sure…Hughes was more counterculture earlier in the decade, but he wasn’t above putting his heart into a morality play like this one.

But to paint this film as a vanilla affair is not really accurate.

Consider Steve Martin’s yuppie character…a “marketing” professional on a business trip to New York from Chicago.

Martin’s character represents everything that was wrong with America in the 1980s.

Sadly, Neal Page (Martin) represents the problem which persists in America today.

Perhaps Isidore Isou’s famous class distinction fits here.

Neal Page, marketing professional, is an intern (as opposed to externe)…a cog in the wheel of production.

The Neal Pages of today would learn their marketing from an abomination such as Marian Burk Wood’s The Marketing Plan Handbook.

The Neal Pages of corporate America read a Wood phrase such as, “For the purposes of developing a marketing plan, advertising’s two basic decisions concern the message (what content will be communicated) and the media…,” without ever thinking Marshall McLuhan.

A savvy seller of used books might file The World is Flat in “Sociology” (in addition to the more strictly-applicable “Business”) in an effort to unload what must surely be one of the most overprinted books of recent memory.

But what bookseller ever thinks to place Understanding Media:  The Extensions of Man (1964) in the “Business” section…or in the Marketing/Advertising “disciplines”?

Marketers, no doubt, would have a glib answer.

But marketers rarely know more than their insular, myopic areas of pseudo-specialty.

The “right” answer…the culturally literate answer…the answer Marian Burk Wood was either too dumb to include…or too convinced that her dumbed-down readers would not get…is McLuhan’s:

“…the medium is the message.”

The first sentence of the fucking book!

Chapter 1 (also, conveniently titled, The Medium Is The Message):

“In a culture like ours, long accustomed to splitting and dividing all things as a means of control, it is sometimes a bit of a shock to be reminded that, in operational and practical fact, the medium is the message.”

But the character Neal Page wouldn’t have known that…and that’s why he gets “schooled” in business by the portly, genuine Del Griffith (John Candy).

Of course, Candy’s character wouldn’t have known this either…but at least he wouldn’t have been a venal, meretricious, entitled prick like Neal Page.

And so Neal Page didn’t really go the extra mile in business school…  He just took all the bullshit shoveled down his throat as gospel truth.

Therefore, Page wouldn’t have known this gem either…a parallel to McCluhan from just three years later (1967).

Again, the first fucking sentence of the book:

“The whole life of those societies in which modern conditions of production prevail presents itself as an immense accumulation of spectacles.  All that once was directly lived has become mere representation.”

Ok, so I gave him two sentences.  Those are the words of Guy Debord from his masterpiece La société du spectacle (The Society of the Spectacle) [translated by Donald Nicholson-Smith].

Notice the similarities to McCluhan.

But, of course, Debord was referencing the big daddy of them all:

“The wealth of societies in which the capitalist mode of production prevails appears as an ‘immense collection of commodities’…”

Karl Marx.  Das Kapital, Kritik der politischen Ökonomie (1867).  Translated by Ben Fowkes.

And so today’s marketing professionals are either brain-dead (thanks to authors like Wood) or craven cynics thanks to equally worthless authors such as Philip Kotler and Kevin Lane Keller.

These last two have contributed a tome to the pseudo-discipline of “marketing” entitled A Framework for Marketing Management.

If anything has ever called for the revocation of tenure, it is the appalling lack of intellectual curiosity these two professors (from Northwestern and Dartmouth, respectively) show over the course of their overpriced bible for aspiring C-level automata.

Consider their statement, “…make low-profit customers more profitable or terminate them.”  Now do you see why America has problems?

And again, “Spend proportionately more effort on the most valuable customers.”

Thank God for the Del Griffiths of this world.

People are not statistics to be terminated.

God bless John Candy and John Hughes for poignantly reminding us of the only true value in life.

Relationships.

Not to be “leveraged”.

Just people.

Plain and simple.

As Del Griffith says, “What you see is what you get.”

Genuine.

THAT’S the marketing of the future!

And it can’t be contrived…

 

-PD